SpecialityRestaurants

The coming year is going to bring with itself lots of good news for the foodies!! One of the major fine dining groups, Speciality Restaurants is now planning to add 24 fun dining eateries in the next couple of years. The company will expand its brands, such as Mainland China Asia Kitchen, Cafe Mezzuna and Hoppipola to all the big cities, where its two popular brands mainland China and Oh! Calcutta are already present.

During the launch of the first Asia Kitchen restaurant at Acropolis mall, Kolkata, Mr. Anjan Chatterjee, the founder of Speciality Restaurants Limited stated,

“At least 50% restaurants that open in 2016 and 2017 will be fun dining. The vertical will help us maintain leadership in the fine and casual dining restaurants and confectioneries market. Over the years, we have developed a dedicated client base that is sophisticated and appreciates fine dining. But there is another group that is as important who want an informal atmosphere and a fun dining experience. They are young customers with disposable incomes. We have developed brands for them and will now expand this vertical”.

Brands

As mentioned above, these 24 restaurants will be opened over the next two years, which will increase the number of fine dining from 16 to 28. Currently, the total number of restaurants of the group stands at 123 and by 2017, it will be 140. The company has introduced a third category as quick service restaurants (QSR) represented by brands Shack, Zoodles, Kibbeh and Kix. One outlet of each brand will also be there. As of now, only Asia Kitchen restaurant is launched in Kolkata, but later on Hoppipola, the fun restrobar will also open.

This group owns two more restaurants that are situated outside India, one in Bangladesh and another one in Tanzania. And now, it’s next target to open an eatery in Doha.