McDonaldsIndia

One of the most prominent quick service restaurants (QSR), McDonald’s is now aiming to increase its outlets in western and southern parts of India. And for that, the brand is investing INR 750 Crore in the next five years. Currently, it has 213 restaurants in all over the country and now looking to add another 250 outlets.

As, McDonald’s is the first fast-food restaurant, which entered in India around two decades ago and from a few months ago, they started a healthy and nutritious food as per the customer’s demand. To make their solid position in the Indian market, other international fast-food restaurant chains such as, Burger King, Domino’s, Pizza Hut and Dunkin Donuts also offer wholesome delicacies to attain the customer’s attention.

With fast-food, items, the brand is also focusing on healthier beverages or the customers and opened McCafe’s that offer Arabica coffee at affordable prices. At present, there are about 45 McCafes, which will be increased up to 140 in the next two years. For the cafes, the company will spend INR 20 Lakhs to INR 30 Lakhs per outlet to set up them.

Apart from this, McDonald’s India has also reduced the sodium content in the several products between 10 to 20 percent and this will continue in the next outlets.