haldiram

Now, it’s time to move aside the burgers and pizzas because, bhel is here. Haldiram’s leads Indian snacks market in compared to McDonald’s and Domino’s as its income increases, at INR 3,500 crore, which is more than the combined revenue of Domino’s (INR 1,733 crore) and McDonald’s (INR 1,390 crore). It also beats the famous two-minute snack that is Maggi, which has revenue of nearly INR 1,200 crore, it means that Haldiram’s almost three times bigger.

For the company, its the biggest achievement which started as a small shop at Bikaner in 1937 and gradually increases in other states of India. Despite, fast food or munchies or the MNC brands with high prestige in both categories, Indian prefers Haldiram’s product more and still dominating in the market.

Haldiram’s covers almost all parts of the India such as its manufacturing in North India, food, which caters to West and South India and Haldiram’s Bhujiawala in East India. The company is not looking to bring any innovative changes in their products soon as they don’t want to change with their old recipes. They want to preserve and maintain the same great taste for future generations.

Mr. Prabhu Shankar Agarwal, the owner of Haldiram’s said that “ Developing and manufacturing products in-house in over ten dedicated units has also helped the company experiment with a host of new products”. All savoury and sweet items which are sold by Haldiram’s are made in house so, the company also contributes their success to backstage operations as everything is made in house and supervised by family teams.